Your Hotel Details
Adjust these inputs to see personalized savings
Your Financial Reality
What you're losing now vs. what you can recover
You're Currently Losing
Commission paid to OTAs on your current booking mix
Every Month
£188,203
£2,258,438 annually
OTA Bookings
41,063
nights/year
Avg Commission
25%
of OTA revenue
You Can Recover (Pilot Target)
By shifting just 1% of OTA bookings to direct
Every Month
£3,764
£45,169 annually
Room Nights
821
to direct/year
Revenue Value
£180,675
at your ADR
What This Means for Your Hotel
You're currently paying OTAs £188,203/month in commissions. By shifting just 1% of your bookings to direct channels, you recover £3,764/month—that's £45,169/year you can reinvest in your own marketing, technology, and guest experience.
Monthly Impact Comparison
Current State (100% OTA Mix)
You lose this every month
-£188,203
With 1% Direct Shift
You recover this every month
+£3,764
Detailed Calculation Breakdown
Step-by-step view of all metrics and assumptions
| Metric | Assumption / Calculation | Calculation Detail | Result |
|---|---|---|---|
| Hotel Size | Fixed | 300 rooms | 300 rooms |
| Average Daily Rate (ADR) | Conservative estimate | £220 | £220 |
| Available Room Nights (Annual) | 365 days per year | 300 × 365 | 109,500 nights |
| Average Occupancy | Annualized | 75% | 75% |
| Occupied Room Nights (Annual) | Based on occupancy | 109,500 × 75% | 82,125 nights |
| % of Bookings via OTA | Current mix assumption | 50% | 50% |
| OTA Room Nights (Annual) | Current OTA volume | 82,125 × 50% | 41,063 nights |
| OTA Commission Rate | Blended estimate | 25% | 25% |
| Pilot Uplift Target | Shift from OTA → Direct | 1% | 1% |
| Room Nights Shifted to Direct | Pilot target applied | 82,125 × 1% | 821 nights |
| Revenue Value of Shifted Nights | At ADR | 821 × £220 | £180,675 |
| Commission Saved (Annual) | At OTA commission rate | £180,675 × 25% | £45,169 |
Note: This calculator uses conservative assumptions based on typical hotel market data. Adjust the inputs above to see how your specific metrics impact potential savings.
The Problem
Every booking through OTAs like Booking.com costs you 20-30% in commissions. At typical occupancy rates, this adds up to significant monthly losses.
The Opportunity
Shifting even 1% of OTA bookings to your direct channels lets you keep 100% of that revenue—no middleman taking a cut.
Your Funding
These recovered commissions fund your direct booking initiatives, marketing, and technology to drive sustainable growth.